In this article we provide information on WiFi Advertising at Colleges in India.
Example: Free WiFi Advertising at Colleges in India
In the past couple of years the free WiFi advertising industry has witnessed a dramatic rise in marketing spends.
To quickly understand how WiFi advertising works:
- User connects to WiFi
- User watches an advertisement
- User gets free Internet.
Yup, it’s that simple!
WiFi advertising used to restrictive to places like airports; but now companies like Muft WiFi Networks are helping advertising agencies and brands push further into hyperlocal advertising with WiFi.
Example: Hyperlocal targeting with WiFi advertising
Now, free WiFi Advertising at colleges in India has been gaining a lot of traction mainly because of contextual targeting. It has paved the way to reach of to students of India from different industries.
For instance; banks and insurance services companies sponsor free WiFi Zones at an MBA or Business college. App startups target their WiFi advertising campaigns towards IT colleges. Similarly, a brand like Tata Motors would prefer place WiFi advertisements at a mechanical engineering college.
There are many industries available from advertisers to choose from; Engineering & IT, Social Sciences, Business, Arts, Design and Law Colleges to name a few.
Akshay Dua founder of Pocket Ads, an international mobile advertising agency, says – “Brands are constantly looking at ways to reach to young consumers. Young India loves being online and I believe free WiFi advertising is definitely the future of digital marketing in India.”
Example: WiFi Advertising with Video
Mubashir Osmani, founder of Social Seety digital advertising agency says that “Our brands are now moving towards WiFi Advertising at colleges in India because it provides a higher brand recall . It’s simple! People remember brands that offer free WiFi!”
Although pricing for WiFi advertising at colleges in India still remains a bit higher than traditional digital advertising; it definitely provides a better customer experience.
Ronit Roy from Reprise Media calls it “The smart, social way to advertise”.
With so many brands enthusiastically moving towards WiFi advertising at colleges in India; we can be sure this medium of advertising will bring more students online!
If you would like to understand about how WiFi Advertising In India works – click here.
If you would like to view some creative WiFi advertising ideas – click here.
If you’re looking for a WiFi management software to place your own advertisements or would like to buy WiFi ad space at existing Muft (free) WiFi Zones – write to us, call us or simply drop by to get your technical, legal and business queries answered. Visit our site: www.muftwifi.com – Muft WiFi Networks – WiFi Advertising and Monetization